Damia Echo Market Research Lab

Explore AI-powered personas for next-generation market insights

Welcome to AI Persona City

Watch how different AI personas make decisions in real-time. Each district represents a unique demographic segment with their own values, preferences, and decision-making patterns powered by Damia Echo's agentic framework.

๐Ÿง  How Damia Echo Personas Make Decisions

Each persona uses a sophisticated Think-Act framework that mimics human decision-making:

1. PERCEIVE: The persona receives information about products, prices, or situations
2. THINK: Internal reasoning based on their values, past experiences, and demographics
3. DECIDE: Weighing options against personal criteria and constraints
4. ACT: Taking action - purchasing, rejecting, or seeking more information

PERCEIVE
THINK
DECIDE
ACT

Young Professionals District

Tech-savvy, career-focused, values innovation

Family Neighborhood

Value-conscious, safety-oriented, community-minded

Senior Community

Experience-rich, quality-focused, traditional values

Student Quarter

Budget-conscious, trend-aware, socially connected

๐Ÿ“Š Live Decision Stream

System: Waiting for persona activities...

๐Ÿ’ก Generated Insights

Tip: Click on personas or districts to generate insights from their behaviors and decisions.
Active Personas
24
Making decisions now
Decisions Made
0
In this session
Insights Generated
0
From interactions

๐Ÿ”ฌ Understanding Persona DNA

In Damia Echo, each persona is built from three core components that work together to create realistic decision-making:

Demographics: Age, location, income - the factual attributes
Values & Traits: What matters to them - the emotional drivers
Behaviors: How they act - the observable patterns

The neural network visualization shows how these components interact in real-time to produce decisions.

๐Ÿงฌ Build Your Persona

Demographics ?

Age: 25-34 Age: 35-44 Age: 45-54 Urban Suburban High Income Middle Income

Values & Traits ?

Innovation-seeking Price-conscious Quality-focused Eco-friendly Tech-savvy Traditional Social proof

Behaviors ?

Early adopter Research-heavy Impulse buyer Brand loyal Review reader Social shopper

Neural Activity Monitor

Current Thought Process:

๐Ÿง  Neural network initialized and ready!

Select attributes from the left panel to define your persona's:
โ€ข Demographics (age, location, income)
โ€ข Values (what matters to them)
โ€ข Behaviors (how they act)

Then click "Activate Persona" to begin simulations!

Decision Log:

โšก Decision engine ready!
๐Ÿ“ Please build your persona by selecting attributes from each category
๐ŸŽฏ Then click "Activate Persona" to enable simulations